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Nils is a sought-after and often quoted speaker and author, whose work is regularly featured in prominent publications and blogs like Game Developer Magazine and Gamasutra. By merging the fields of meme theory, behavioral psychology, and game theory Nils has created a compelling new vision and understanding of what drives human behavior in the Internet era. These ideas has come to use in Traintracks,  is an award-winning real-time behavioral analytics platform that realizes the full potential of data-driven design.


Nils will be telling us why Beijing, and not San Francisco, is the place to be for young startups. He will also share some of his own experience of doing business in the Bei-area